Put boot in on geo-blocking

Retailer Marks & Spencer must be one of the EU’s worst offenders for geo-blocking.

Looking at the UK site you find black Leather Block Heel Side Zip Ankle Boots at £49.50.

Access the site in French and those Bottines en cuir à talons carrés et fermeture à glissière latérale suddenly cost €70.

Today £49.50 should translate to €54.90 but while I understand that M&S must cover themselves for exchange rate shocks, it seems that that €70 price means they are still working on pre-referendum values!

Alpha MASON, by email

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