French mayor Hittler speaks about attention to his name

In the small Grand Est town of Arcis-sur-Aube, Mayor Charles Hittler has found himself at the centre of unexpected international attention – not because of local politics, but because of his surname.

The mayor, who was re-elected in the 2026 municipal elections, saw his name become a global talking point during the campaign.

International media, including the BBC and outlets in Sweden, Belgium, Germany and Canada, picked up on the unusual contest between Hittler and challenger Antoine Renault Zielinski, whose surname echoes that of Ukrainian President Volodymyr Zelensky. Social media further amplified the story, drawing attention far beyond the town's borders.

“It got out of hand,” Mr Hittler said. “I saw articles joking that 37% of Arcis residents were ‘Hittler supporters'. My wife was in tears!”

Despite the spotlight, he said voters remained focused on local concerns. “They looked at what truly matters: community services, schools, associations, and preserving our town’s heritage,” he said. “They showed discernment by not allowing themselves to be influenced by the media frenzy surrounding my name or that of my opponent.”

Mr Hittler outlined priorities for his new term, including economic development, tighter control of public spending, and support for local businesses. Plans also include recruiting an additional police officer and expanding video surveillance.

“I remain very committed to seniors, young people, associations, schools, and all residents in need,” he said.

The episode also highlighted Arcis-sur-Aube’s history and international links. The town was the site of a Napoleonic battle in 1814 and maintains a 50-year twinning partnership with Gomaringen in Germany, alongside ties with Bastogne in Belgium and Arzis in Ukraine. Mr Hittler has received the Internal Security Medal for his role in welcoming Ukrainian families since the start of the conflict.

Reflecting on the campaign, he acknowledged tensions. “It was marked at times by excesses, personal attacks, and defamatory remarks, particularly on social media. I deeply regret this, as it does not reflect my vision of democratic debate,” he said.

On his surname, he struck a more reflective tone: “While it may have sparked reactions, I hope it has at least helped bring greater recognition to Arcis-sur-Aube and, beyond that, to the family history I carry with pride, in tribute to my ancestors who served France.”

He added a broader takeaway from the campaign: “This election shows that voters judge leaders by their actions, not by headlines.”