Shop donations: Pays de la Loire and Corsica are France’s most generous regions

Almost €15 million was raised in 2025 via ‘round up’ donations at checkouts

Find out which French regions were most likely to make a micro donation when paying by card
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Micro donations made at checkout card terminals reached a record high in France last year, with Pays de la Loire and Corsica found to be the ‘most generous’ regions, a new report shows.

The Générosité des Français report, published by La Banque Postale, revealed that over 38 million people donated in 2025, seeing just under €15 million being donated to 160 associations. 

These donations stem from an initiative called L’ARRONDI, launched by social enterprise microDON in 2013, which gives shoppers the option of adding an extra few cents (€0.40 on average) to ‘round up’ their final payment when purchasing items by card

The number of donations made increased by 12% between 2024 and 2025, while the amount collected increased by 11%.

“More than half of the funds raised support organisations involved in the fight against poverty or those working in the health sector (medical research, assistance for sick or disabled people, etc.),” reads the press release. 

The French region with the highest generosity rate was Corsica, with over 14% of people opting to click ‘YES’ to the extra payment prompt when checking out

Regions in the west of the country also rated highly, with Pays de Loire (11.2%), Nouvelle Aquitaine (10.2%) and Brittany (10.1%) all showing participation rates of above 10%. 

France’s top 10 ‘most generous’ regions

  1. Corsica (14.35%)

  2. Pays de la Loire (11.22%)

  3. Nouvelle Aquitaine (10.26%)

  4. Brittany (10.17%)

  5. Grand-Est (9.72%)

  6. Bourgogne-Franche-Comté (9.41%)

  7. Normandy (9.28%)

  8. Centre-Val de Loire (8.82%)

  9. Occitanie (8.71%)

  10. Auvergne-Rhône-Alpes (8.63%)

Hauts-de-France, Provence-Alpes-Côte d'Azur, and Île-de-France do not feature in the report’s ranking, however the data map featured in the report (see below) suggests that these regions fall below France’s average participation rate of 8.3%. 

A map shows the most generous French regions based on shop donations

Today, nearly three out of four people in France are familiar with the L’ARRONDI donation principle, available in 37 partner chains and more than 6,700 shops across the country. 

The report also shows that more than half of shoppers have already used the system, the majority being young people - some 35% of donors were under 35 years old.